Beer Wars Essay Example for Free

Beer Wars Essay Beer Wars is documentary about the American beer industry and how the 3 largest US breweries try to drive out the competition. This documentary covers how lobbyists are used to control the beer market and drive out smaller breweries such as Dogfish Head Brewery, Stone Brewery, and Moonshot: all producers of craft beer. The documentary describes how a 3 tier system was put into place to separate the powers of selling beer and prevent a monopoly but the laws that were put into place to prevent the monopoly, infact, promoted the size and strength of the largest beer corporations. An oligopoly was formed and maintained between Anheuser Busch, Coors, and Miller. Porter’s Five Forces Model is a business strategy that was covered in Beer Wars. Anat Barron described how difficult it was for small craft beer makers to be new entrants to the beer industry. When Anheuser Busch felt the least bit threatened, they had the capital and access to distribution channels that the smaller breweries did not have. The craft breweries found it greatly difficult to compete with the big 3 because they were not a substitute for the Big 3’s product, they were a small competitor. Anheuser Busch controlled the bargaining power because they were able to keep prices down due to their size and pockets while small craft breweries had to be more expensive because of the quality and care that went into it on top of having to pay a higher rate for ingredients compared to the other large corporations. To cite an example of the deep pockets that the big 3 had, Anheuser Busch came out with beer with caffeine in response to Moonshot beer, which was a craft beer (and the first of it’s kind). It can be viewed as theft but they had the pockets to Moonshot out. They targeted the bars and stores that carried Moonshot and gave them free cases of Anheuser Busch’s version of Moonshot beer. Though illegal some bars took it because it was free and busch had better prices to drive moonshot out. The intensity of competitive rivalry was at an all-time high when it came to Anheuser Busch trying to weed out the smaller breweries. The big 3 breweries managed to control the market share through advertising on tv , sponsorships, and on the store shelves through strategic placement of their product. The three tier system that separates the powers of selling beer delves into how lobbyists are used to control the beer market. Anheuser Busch uses their deep pockets to get rid of competition from small craft beer makers and control consumer choice. They purchase other beer corporations. Although only touched upon briefly towards the end of the film, Anat touched upon how Coors and Miller had to go into a 50/50 joint venture to compete with Anheuser Busch. Coors and Miller scanned the beer environment and realized that they could not keep a myopic view and hope for things to turn around. They knew that in order for each to survive, they needed to join forces. They were easier for Anheuser to take out individually but stronger as a whole.

Anna Karenina - The Complex Character of Constantine Dmitrich Levin Ess

Anna Karenina - The Complex Character of Constantine Dmitrich Levin    In the novel Anna Karenina, written by Leo Tolstoy, both major and minor characters played important roles through out the story. One protagonist, Constantine Dmitrich Levin, caught my interest as being a compassionate, moral character. Constantine Dmitrich Levin is a complex character whose direct and indirect characterization emphasizes a search for balance. Constantine Dmitrich Levin, often called Levin or Constantine, later Kostya by Kitty, is a farmer in eighteenth century Russia. He enjoys his work and avoids the city at all costs. He is madly in love with Princess Catherine Alexandrovna Shcherbatskaya, normally called Kitty, but she rejects him in hoping that Count Alexey Kirilich Vronsky, normally named Vronsky, a man who has shown great interest in her, will propose marriage. Both are discarded but reconcile their feelings and eventually marry.       The novel Anna Karenina directly depicts Levin as a strongly built, honest worker, who dislikes the immoral views of the aristocracy. Levin enjoys his choice of work in the fields and begins to trust the peasants who assist him in his farming duties. He believes that working outside the cities provide a more noble lifestyle. Levin considers peasants to be more independent that those in urban areas and considers the peasants more morally correct.       Seeing the waiters busy over washing up the crockery and setting in order their plates and wine-glasses, seeing their calm and cheerful faces, Levin felt an unexpected sense of relief as though he had come out of a stuffy room into the fresh air (Tolstoy, 695, part 6, chapter 28).    Work p... ...her; he wishes the peasants to control their lives with self-interests, not by the interests of the government because the general welfare may not benefit the peasants or him.       Of the two protagonists of the novel, Anna Karenin and Constantine Levin, Levin is the one I admire most. Directly depicted as an honest, moral man, Levin is well liked among people he meets and does not try to escape to a fantasy world as Anna did. The novel goes in-depth by indirectly depicting him to be a philosophical thinker and an atheist, who is torn apart by his beliefs. The manner Tolstoy describes Levin is appealing, for I admire all of the qualities he possesses and that is why I chose him for my character of study. By using both direct and indirect characterizations, Tolstoy aimed to depict Levin as the role model for Russians in the eighteenth century.

Family seperation Essay

Although in this scene they annoy the teacher Linda doesn’t dream of swearing at the teacher and finds it hard to call the teacher a name, she stutters and comes out with â€Å"you big worm† but in Edwards scene in a polite manner he swears at the teacher have all the courage this is ironic. The problem of staging various locations: Me and my group acted out pg 47 which showed different locations. Mrs Johnstone begins with talking about children including her son she is narrating this. And then once she has finished the scene cuts and goes straight into Mrs Lyons teaching Edward to dance. Because these scenes where so close together as a group we decided that for this to be effective we would have the whole scene with a blackout with only a spotlight on Mrs Johnstone and Mickey first. Then After Mrs Johnstone and Mickey finish talking we would immediately change the spotlight to Mrs Lyons and Edward. By doing this make the scene a lot more effective than having to walk on and off stage moving props ect. The three scenes we chose where: In the hospital Where Mrs Johnstone has just had the two boys and Mrs Lyons takes one of them.   When Mickey is arrested. Mickey is told by Mrs Lyons about Linda and Edward. These scenes are essential because if these scenes didn’t occur then the whole plot would never have happened. These scenes affect the main characters and are what the novel is about. The First scene: The scene begins with Mrs Johnstone holding her new born children, talking to a nurse that comes in this builds up. Mrs Lyons enters and takes one of the twin boys. If this scene didn’t happen then the two boys would never had been separated and Mickey would never have been arrested and suffered from his depression. This scene is what makes the story and without it the story would have never happened and also the final scene which two is quite important. The second scene: This is the beginning of Mickey’s reason for depression. The scene starts with Mickey and Sam committing a robbery and Mickey is arrested. He becomes mentally ill and is unable to do things for himself. He becomes addicted to his anti-depression tablets. After all this Linda cant cope and turns to Edward whom both seem to get very close, Mickey learns of this and the build up of the final scene. With out this scene the final scene would not have happened. The final scene: This scene is where Mrs Lyons tells Mickey of Linda and Edwards’s betrayal, at first Mickey doesn’t believe it but Mrs Lyons takes it a step further and proves it. This is a twist because in the play you see Mrs Lyons feelings towards her son and you think that they have a strong bond and a good mother and son relationship. But from this scene you can clearly see there’s some kind of jealousy. Mickey can’t take anymore and has suffered enough already so he takes the gun which the robbery had been committed and heads for the court room. This is where the final scene takes place. This is an extremely important because this is the final scene without this scene; the ending to the play would not be so effective because of what Mrs Lyons and Mrs Johnstone where discussing about. The ending to the play is all to do with superstition. In this exercise we looked at the issues of unemployment, prison, betrayal, drug addiction and gun crime. These are just some of the things that the character of Mickey has to go through in the play nut in the role-plays/ narration we wanted to show the stories from the other people’s perspective. Unemployment: I learnt that by not having qualifications it is not so easy to get a job. Also as an individual I saw that people aren’t so sociable and forthcoming when it comes to jobs and unemployment, when acting this out the woman at the job centre was prejudice against them, she was very rude and conceited. If I was that person looking for a job, I would be very depressed and feel very useless because of the little options I had. In the play Mickey should show his depression through his body language, he should be walking backwards and forwards to show he’s thinking and nervous. By doing a lot of movement shows thought and frustration. Always putting his hand on his face and leaning on things to show he needs support. His tone of voice should be slow to show depression. Prison: I learnt that most of the people that are in prison are all working class or lower class people. By this I could see that these people turn to crime in a desperate attempt to have some money, or to have some kind of food or clothing. Once the prisoner is let free they have a much lesser chance of earning money and the whole thing is just repeated. If I was the child of my mother and Father I know that they would feel embarrassed and ashamed of me and so I wouldn’t be able to face them. I think that I would ashamed to. In this situation Mickey should feels scared and frightened and helpless. He would do this thought facial expressions, looking around a lot and perhaps crying too. Betrayal: In the play there’s a number of times where Mickey is be trade. By this I learnt that betrayal is mostly lying and doing things behind people’s backs. In the play Mickey is be trade by Linda and Edward, and by his mother. If someone was betraying me I would feel very hurt and angry, I think I would also shout a lot. Mickey’s movement and gestures would be very big and exaggerated. He should show his anger through facial expressions and movement. Drug addiction: I could see how easy drug addiction is. It revolves a lot around your past and comes from the issues I’m talking about (unemployment, prison, betrayal, gun crime). Most people turn to drugs because they have nothing else to turn to and this also can be done through pier pressure. If I was a family member I would do all I can to help them through this. Mickey’s movement should be slow, and not much movement at all. He should be still and day dream a lot. Gun Crime: From this I learnt that crime was committed by mostly males who where unable to cope and had money problems, they where also teens, and young adults and some middle aged. And a lot of the time the crime would be committed where there was a store of money. If I was the mother of my child who had committed a crime I would be irritated, and express myself through my tone I would do a lot of shouting too. I would feel that it was my fault in the way I had brought up my child. Mickey should be very nervous and walk around a lot, he should speak quickly and be very helpless and his voice should be slurred. I think blood brothers is a tragic comedy according to the definitions. I feel that it is a tragic comedy because both aspects exist. There’s a lot of comedy in the play like when the class room scene happens. Edward is very superior and the way he back chats the teacher is shocking yet amusing. Even though in Mickey’s scene there lower class they still didn’t dare swear at the teacher and the only thing Linda can come out with is â€Å"you big worm†. Also the scene where Mickey and Edward meet for the first time. There both very curious and the way they deal with it is funny. Even though their physical difference is very clear there’s a lot that they don’t realise they have in common they contrast greatly. The tragedy more or less comes at the end. And by the play being a tragic comedy is much more realistic and enjoyable to watch.

How to Conjugate the French Verb Joindre (to Join)